Possibly the greatest joy I have is that I get to earn my living from what was my hobby. But making a living from photography requires an additional set of skills to those of simply being a great photographer. If you’re working for yourself, then you need to develop or outsource these skills to ensure you stay profitable.
Happily, we’ve been there and done it. We opened our studio – Paul Wilkinson Photography – in the middle of the 2008 recession. Despite many challenges along the way, we quickly turned it into a six-figure business. The studio now provides income for both my wife (who works full-time behind the scenes) and me plus our amazing employee, Michelle, too.
In this section, we share the lessons we learned along the way. From mistakes we made (and how we rectified them) to how to find clients, what to charge for your photography and even how to stay sane in the crazy world of professional photography – it’s all here!
Your customers are important, so ensure that you look after them and watch what you say. One of my clients ... Read More
The studio phone rang late on a Friday night. A journalist from a national newspaper was calling to get permission ... Read More
Why it matters, what you need to think about and some of the things we do at our studio We’d ... Read More
When should you starting charging? How much should you charge? And should you ever work for free? Here’s how we ... Read More
At first, clients will pay you to replicate others’ work. With time, you’ll attract clients who want you to create ... Read More
There are many skills that will help you make a living from portraiture. But you might be surprised that ‘great ... Read More
Can you make a year-round living using daylight, client’s homes and the great outdoors? A couple were walking up the ... Read More
Paul recalls how he became a Nikon user in the beginning – and what he would buy first if he ... Read More
There’s not always an overlap between what you want to shoot and what your client will buy. As always in ... Read More
Room sets are a great way to show a client how wall art might look. They will significantly increase your ... Read More