Business

Possibly the greatest joy I have is that I get to earn my living from what was my hobby. But making a living from photography requires an additional set of skills to those of simply being a great photographer. If you’re working for yourself, then you need to develop or outsource these skills to ensure you stay profitable.

Happily, we’ve been there and done it. We opened our studio – Paul Wilkinson Photography – in the middle of the 2008 recession. Despite many challenges along the way, we quickly turned it into a six-figure business. The studio now provides income for both my wife (who works full-time behind the scenes) and me plus our amazing employee, Michelle, too.

In this section, we share the lessons we learned along the way. From mistakes we made (and how we rectified them) to how to find clients, what to charge for your photography and even how to stay sane in the crazy world of professional photography – it’s all here!

Story behind the image – Pauline

I had been working with a local espresso bar for a few years, documenting their development from one small station ... Read More

Do you need your own studio to be a pro?

Can you make a year-round living using daylight, clients’ homes and the great outdoors? A couple was walking up the ... Read More

Thieves, Drumsticks And My Very First Nikon

Paul Wilkinson recalls how he became a Nikon user in the beginning – and what he would buy first if ... Read More

Shoot what sells (and a little of what you love, too)

There’s not always an overlap between what you want to shoot and what your client will buy. As always in ... Read More

Using The Room Sets – Step By Step Instructions

Room sets are a great way to show a client how wall art might look. They will significantly increase your ... Read More